Hey there,

I'm Damian Hinks

For over 20 years I've been on quite a journey, as a leader, facilitator, and educator, helping people thrive through transformation and growth. This is a hub, I suppose—a place where I bring my passions and experiences together to share what I do, and where to best find me should you need me.

Right now, I'm buzzing (with excitement, and caffeine) working with great people in growth-stage businesses, helping with insights and fuelling their success.


For a few years now Diem Consulting has been my dedicated service for small businesses, not-for-profits, and individuals making a positive impact on the world. This is where I get to offer personalised advise to help people navigate growth, and achieve their business goals. This is about figuring out what success is for them and finding that positive change through the lense of business.


The Commercial Creative (2024) is purpose-built for the creative business community—it's a gathering of creative minds and entrepreneurial spirits that gives them a environment to connect, learn and grow. It's for designers, marketers, or agency owners– a hub for business inspiration and success.

My background and career has been a whirlwind of roles—startup owner, freelance consultant, business development guy and business director. Each experience has shaped my entrepreneurial spirit and fuelled my passion for business as a path to personal joy.


  • Building a consulting brand business model from the ground-up, from systems to sales to communities with the other founders at Philotimo Global
  • Led a brilliant team of UX designers and researchers focused on user-centered design, creating impactful online experiences for health, Government & education organisations at Thirst Studios.
  • Directed the Australian business of a global and leading brand consultancy, delivering transformative strategies for the world's largest brands at Elmwood Brand Consultancy.
  • Took the reigns of a hard hitting and thriving UX agency, achieving significant growth, key clients and an enviable trajectory at Carter Digital.
  • Streamlined an untameable studio with production workflows and quality standards for brand projects at Cornwell Design.
  • Founded, built and managed a live-music recording venture, hanging out with international artists, empowering them with new distribution opportunities (despite being tone deaf) at Liveband.

Want to dive in and work together? Shoot me an email or connect with me on LinkedIn for insights and opportunities. 


For a glimpse into my creative business side, join me on Instagram @the.commercial.creative


Hope to see you in the world.


Daim

© The Commercial Creative Co. 2024. All rights reserved.

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